Position Paper 4 - Wild Card
Hannah Diffee Professor Reppert Principles of Public Relations Dec. 2025 Position Paper 4 - Wild Card Profile of a Public Relations Firm: Amra & Elma Amra & Elma is a New York City-based marketing agency that specializes in influencer marketing, PR, branding, media buying, social media management, SEO (search engine optimization), content creation, and more. The agency was founded in 2015 by two sisters, Amra and Elma Beganovich, influencers with over two million combined followers across their social media platforms. The duo works with clients from a variety of industries, including music, gaming, automotive, real estate, beauty, and travel, ensuring they become viral: "Trusted by LVMH, Rolex, and Netflix, we engineer virality and authority through top media, influencers, and SEO!" The pair has been recognized by Forbes for both their humble beginnings and their star-studded client portfolio. The Team Amra Beganovich (Founder and Co-CEO) Amra Beganovich is...





